If This Then That is an awesome tool that helps automate daily tasks.  Custom programs you make to become more productive. You just have to use that free time to do something else work related.

There are 1,000’s of possibilities with this software, so we are just going to go over a basic example. Then anytime you have an annoying task or need some reminders set. You can see if you can create a recipe that will fix that problem for you.

One of my early favorites was a text message Wed morning at 8 am to remind me to take out the trash. “Take out the Trash Yo.” It wouldn’t have gotten done without it. So you can do a lot with this outside of just managing social accounts, perfect for forgetful people like myself.

Step 1: Create a Free Account

 Head over to If This Then That and  Create a free account with them.


Under the channels menu, you can view all the different websites you can build recipes for. You can also connect and authorize those connections from this menu. We are going to connect some of our other social media pages to our Facebook page.

Hopefully, this will help show the power of IFTTT, and it’s almost endless possibilities. You can get super creative with this software, just think outside the box.

Search for and click on the Facebook Page Icon.


Step 2: Connecting Channels

  1. Click on the blue Connect button.
  2. Authorize via Facebook’s popup window.
  3. Select the fan page you want to use.

(Note you can only use 1 Facebook account connected to the IFTTT main account. You will have to create multiple If This Then That accounts to manage multiple Facebook fan pages. )


Create a new recipe to get started.

Note: (If you need to change what fan page this account automates. Then you can disconnect it from here, and select a new fan page when you reconnect Facebook to IFTTT).


Step 3: Creating a Recipe

Every time you create a new recipe – you will get the if THIS then that twice. You will have to click on THIS to select the channel. Click on This, and search for the Facebook fan page.


Select the first Event channel, in this case; we are going to use Facebook. Whenever we post a photo on our fan page, we want to post the same photo on Tumblr.

This way we can save some time, and not have to repeat the same process and use that time to do something else.


You have different event triggers with each IFTTT channel. With the options the Facebook channel gives us, the best one would be when a new photo gets uploaded. That way if we post a text post or one with a link. It doesn’t forward it only to Tumblr because we only want photos to get sent there. 


Once again, Not sure why they do this. It really should just come up with the search feature and not this pointless step. Click on That to select the event to happen after the trigger.


Search for and select Tumblr – connect account if you have not. It will pop up with the connection setup. 


Create a Photo Post.


Under the blue beaker bottle – you have a list of different parameters that work for this recipe. These custom parameters will allow you to prepopulate the form with dynamic data.

Pulling the data from the first source, and entering that text the events trigger. You will see an example of these below. 


Tumblr Photo Caption: We can use the Caption from the Facebook post. If it has any text; it will be included in the Tumblr post.


If the social medias have a similar has a theme/niche, you can set some static hashtags. Static meaning its not going to change, there is no input source that changes the outcome of what the hashtags will say.

What we write in here, will always be used for the tags if we do not use a parameter. 


Now that the recipe is all configured, you can go ahead and create it. 


You can make edits and any adjustments on this dashboard. Along with the ability to turn it off, and to check the post log for any errors or corrections to make. 


Optional: Connecting Channels to Other Channels

Now what you can do is connect another social media where photos would work well. So we can connect our Flickr account to Tumblr. This way if we do a direct post in Tumblr, or we share a photo on Facebook, it will post it on Flickr. 


If you start connecting a lot of channels togeather, then you might think about visually drawing it out so you can know where all the triggers and responses are at. This way you don’t send duplicated or unwanted post to your social media accounts.

If your social media posts start looking like spam, and are not putting much effort into it. You are going to start losing a following and having trouble with growing the accounts. So be careful with this tool, and make sure to think about the long-term effects as well. 

Bonus: Our Favorite Affiliate IFTTT recipe for finding blogs that Accept articles from guest writers.